LOKAL FLORA

Brand Identity

During my time as an intern at Öström Studio, I worked with their project Lokal Flora.

Today 60% of all flowers in Sweden are imported from other countries which has a negative impact on mother earth. Lokal flora’s goal is to revolutionize the flower industry by helping local growers to sell their flowers.

We wanted to make Lokal flora stand out from other flower companies so we decided to make a colourful and bold identity.